Google’s main goal is to provide its users with a quality user experience.  This means delivering high quality content to searchers that accurately answers their search query, and delivering a set of different results so that users can pick between the choices.  Conversely, the experience would be poor if sites 1-10 in your search results all contained exactly the same information!

Google advises webmasters that having plenty of original, rich information is one of the most important ranking factors. Naturally, they spend a lot of time, money and effort detecting and filtering out content that is of low value, particularly unoriginal (‘duplicate’) content.

The danger is, if someone else copies (or ‘scrapes’) your content, how does Google know which site is the original? The answer is, although Google’s algorithms are extremely intelligent, they don’t ‘know’ for sure.  If your site is very powerful and trustworthy and it’s a low value spammy site that’s ripped you off, Google will have little trouble deciding between the real site and the fake.  But if a site with some authority scrapes your content and then gets ranked more highly than you, it may be that your site ends up with a penalty.

The solution is to regularly scan your website against the web to ensure it has not been copied.  If you find that some or all of your site or content has been copied, there are steps you can take to get the copier to remove what belongs to you.

TheInternetBusiness.net can help by providing regular, cost-effective scans of your website against billions of web pages as well as against all other pages on your site, giving you peace of mind that Google and the other search engines truly view your site as an original and worthwhile experience.

We will not only scan your site but carefully check the results for you, as percentages alone can be misleading – your site naturally has a lot of duplicate material such as menus, headers and footers. We’ll also advise you if the percentage of such material is a little high, having the potential to affect your rankings, and what you can do to fix such issues.

Guide prices:

Pricing for website originality checks depends on:

• The number of pages;
• The format of your pages (we may have to convert them to be able to scan them);
• Whether your site has password protected content that you also want to check; and
• The frequency of scans that you would like.

Generally our prices are significantly lower than similar services on the web such as Copyscape.  To get a quote without obligation, please contact us with your requirements.